Universities United Kingdom University of Chester Courses MSc Marketing Management

MSc Marketing Management
at University of Chester

Chester, United Kingdom

Tuition Fee £ 15,000
Country Rank#106
Duration12 Months
Score IELTS: 6.5 TOEFL: 91

Program Overview

The effective marketing of an organisation’s products and services is critical to its success. Our Marketing Management course aims to help you develop your skills, knowledge and competencies in international marketing management and planning digital marketing communications, thereby enabling you to effectively contribute to the success of the business.

Course Content
Our modules provide insights into industry thinking, marketing products and services in both a domestic and international environment. Modules focus on concepts such as digital marketing planning, international marketing, marketing communications, and brand management. You will learn to create marketing strategies and digital communication plans that will contribute to the effectiveness of the organisation. This will be set in the context of having a good understanding of the contemporary management techniques to ensure the optimum use of resources.

Modules
- Digital Marketing Strategy & Planning
- International Marketing Strategy
- Management Research Methods
- Management Research Project
- Managing Innovation
- Strategic Financial Management
- Understanding and Managing People
Entry Requirement
3-year Bachelors Degree with 55%-65%, depending on your academic history and the course you are applying for.
Bachelors Degree in Engineering/ Bachelor of Technology/MBBS/Bachelor of Dental Surgery with 55%-65%, depending on your academic history and the course you are applying for.

Fees & Scholarships

International Tuition Fees:

£15000 per year

Career Prospect

The course has helped build students skills knowledge and confidence to pursue a range of careers in marketing across a range of industries such as retailing, manufacturing pharmaceuticals and construction in different parts of the world including Europe, Middle East and the Far East.

Cost Of Studying At University of Chester

Interest rates as low as 8.9% ^*

250K+

Students Assisted

800Cr+

Loan Amount Disbursed

5000+

Loans Sanctioned

Check Loan Eligibility

MSc Marketing Management at University of Chester