MSc Digital Marketing

at Oxford Brookes University

Modules
 

• Introduction to the Principles of Marketing
• Understanding Customer Behaviour
• Research Methods for Events and Marketing
• Professional and Academic Development
• Digital Marketing Analytics
• Customer Insight and Engagement

• a minimum of a second-class honours degree
• or equivalent overseas degree from a recognised institution
• or equivalent professional or other qualification.

The cost of studying at Oxford Brookes University varies largely depending on the type of university and the degree chosen. More often than not, humanities, arts, and education courses are less expensive than degrees in medical, engineering, or management. Furthermore, students who choose to study at the postgraduate level typically pay higher tuition fees, which again vary depending on the programme chosen. 

Most universities provide scholarships or financial aid to students in order to help them offset their tuition costs. Students should be aware that additional course fees and incidental expenses may not be included in tuition. On average, international students can expect to pay £17,650 annually, to study in Oxford Brookes University.

Graduates of this course will gain the knowledge and skills for future roles in digital marketing, such as:
 

• digital marketing analyst
• social media manager
• communities and social media specialist
• marketing managers
• social media community managers
• marketing planners
• brand managers
• corporate communication managers.