MSc Digital Marketing and Advertising

at University of Hull

Modules
 

• Buyer Behaviour and Ethics
• Marketing Management for Business
• Customer Experience (CX) Strategies and Techniques
• Advertising Management
• Customer Experience (CX) Strategies and Techniques
• Social Media Marketing Management
• Dissertation

• Most of our taught Masters programmes require that you hold a qualification equivalent to a lower second-class Bachelor Honours (or 2.2).
• We generally consider a Bachelor's degree of a minimum of three years in duration, awarded by a nationally recognised higher education institution in India, comparable to a UK Bachelor's Honours degree.

Lower second-class (2.2) equivalent

• Overall 50%

Upper second-class (2.1) equivalent

• Overall 60%

International Tuition Fees:

£16,000

Graduating with an MSc in Digital Marketing and Advertising will help prepare you for an exciting career in a variety of digital-led roles. Roles like digital marketing management and strategists, social media marketing, advertising and digital channel management, SEO and content marketing management and many more.