BSc (Hons) Business Economics with Marketing Featured Image

Universities United Kingdom University of Dundee Courses BSc (Hons) Business Economics with Marketing

BSc (Hons) Business Economics with Marketing
at University of Dundee

Dundee, United Kingdom

Tuition Fee £ 23,150
Country Rank#38
Duration48 Months
Score IELTS: 6 TOEFL: 80

Program Overview

Business Economics focuses on economic concepts, theories, and principles. Learn how these are applied to various business activities inside businesses or organisations and across the wider business world.

You’ll develop a strong understanding of the role of marketing in today’s multi-channel environment and how marketing fits into a wider organisational context.

In order to become an effective marketer, and be able to allocate resources and tap into growth opportunities, you need to understand all economic factors relating to target markets, particularly around emerging markets.

Course Content
Program structure

Level 1

Core Modules

These modules are an essential part of your course.
- Foundations of Economic Analysis (BU12004)
- Fundamentals of Marketing (BU12006)
Level 2

Core Modules

These modules are an essential part of your course.
- Microeconomics (BU21004)
- Macroeconomics and Applied Policy (BU22005)
- Customer Experience in a Digital World (BU22008)
Level 3

Core Modules

These modules are an essential part of your course.
- Marketing (BU30013)
- Microeconomic Analysis (BU30016)
- Macroeconomic Analysis (BU30017)
- Marketing Strategy (BU30018)
Level 4

Core Modules

These modules are an essential part of your course.
- Business Strategy (BU40019)
- Marketing Research Project (BU40025)
- Principles of Marketing Research (BU41023)
Entry Requirement
Study for 4 years (start at Level 1) : 65% overall in the CBSE, ISC or leading state board XII Standard exams.
Study for 3 years (start at Level 2) : 80% overall in the CBSE, ISC or leading state board XII Standard exams with 80% in any essential subjects.

Fees & Scholarships

International Tuition Fees:

£23150 per year

Career Prospect

A range of business-related careers will be open to you, in marketing, finance, administration, statistics, sales, logistics, and human resources. You could work in economics and finance based roles, such as:

investment management
insurance
banking
accountancy

Cost Of Studying At University of Dundee

Interest rates as low as 8.9% ^*

250K+

Students Assisted

800Cr+

Loan Amount Disbursed

5000+

Loans Sanctioned

Check Loan Eligibility

BSc (Hons) Business Economics with Marketing at University of Dundee