MSc Digital and Strategic Marketing

at University of Bradford

Modules
 

• Marketing Planning and Strategy
• Marketing Communications in the Digital World
• International Marketing
• Consumer Behaviour and Insights in the Digital Age
• Digital Marketing, Campaign Planning and Analytics
• Digital Business and Marketing Strategy Simulation
• Dissertation

• Candidates for the MSc in Digital and Strategic Marketing will normally have a first degree or its equivalent in any discipline from an approved higher education institute.
• Usual entry requirement is: a UK degree 2:2 degree or its equivalent in any discipline from an approved higher education institution. Equivalent professional qualifications will also be eligible if supported with appropriate practical experience. Further information is available in our international section.
• As the programme is delivered entirely in English, applicants must be able to demonstrate proficiency in the English language thus, UK educated students must have a GCSE grade 4 (C) or above.
• Applications are welcome from students with non-standard qualifications or mature students (those over 21 years of age on entry) with significant relevant experience.

International Tuition Fees:

£20,468

Our graduates are highly sought after for careers in management, consultancy or advanced management studies.