Marketing MSc, PGDip, PGCert

at St Mary's University

As well as all the most important theories, ideas and developments in marketing, you will learn how to make yourself a better marketing manager. You’ll learn how to research and understand the behaviour of consumers and industrial customers.

You will also work on a major research or consultancy project, exploring a particular market, company or situation using the best research techniques and the latest theories. You can link this with your work placement or current job if it can offer relevant research or study opportunities.

To ensure you are in touch with the latest developments in marketing, you will also learn about contemporary issues in marketing, whatever they may be at the time.

Modules
 

• Principles in Global Marketing
• Digital Marketing Strategy
• Innovation in Marketing
• International Strategy 
• Independent Project

An undergraduate degree with at least 2:2 honours degree (or equivalent).

International requirements
If English is not your first language you will need to achieve an IELTS score of 6.5 overall with no less than 6.0 in any section (or equivalent).

• Home: £9,750
• International: £14,550

The tuition fees listed are for the duration of the course. Students will be charged for the modules undertaken per academic year. Module prices are calculated as a percentage of credits against the total credits and cost of the degree. 

This degree will give you the knowledge and skills needed to be a successful marketer at home or abroad in companies of all sizes within the private, public or charitable sectors. It builds on contemporary management skills and approaches to give you everything you need to get your first marketing job and then succeed in the profession.