BA (Honours) Marketing Communications and Advertising Featured Image

Universities United Kingdom Sheffield Hallam University Courses BA (Honours) Marketing Communications and Advertising

BA (Honours) Marketing Communications and Advertising
at Sheffield Hallam University

Sheffield, United Kingdom

Tuition Fee £ 15,860
Country Rank#64
Duration36 Months
Score IELTS: 6

Program Overview

Gain the skills and attributes for a career in marketing communications and advertising.
Learn to use contemporary multimedia solutions to develop integrated marketing communication strategies.
Understand the latest digital and traditional marketing communication concepts and techniques.

Embrace the changing nature of today’s business environment to develop your intellectual and creative knowledge of marketing communications and advertising – balancing both theory and practice. On this course you will create a portfolio of work to show future employers your creative and innovative skill set.

Course Content
Modules
- Advertising, Promotion And Creativity
- Market And Digital Analysis
- Marketing Environment And Media
- Marketing Research And Employability
- People And Organisations In Context
- Exam
- Foreign Language
- Global Business Environment
- Campaign Management
- Customer Psychology And Culture
- Marketing Communications Planning
- Marketing Metrics
- Sales And Business Skills
- Foreign Language
- Language And Specialist Cultural Studies
- Service And Retail Marketing
- Building Brand Value
- Corporate Public Relations
- Marketing Innovation And Creativity
- Project And Event Management Strategies
- Strategic Communications In The Digital World
- Communication Concepts For Marketers
- Foreign Language
- Relationship Marketing Management
Entry Requirement
UCAS points
- 112
This must include at least 64 points from 2 A Levels or equivalent BTEC qualifications. You also must have an A level in French or an AS level at grade C in French. For example:
- BBC at A Level including an A level in French
- A combination of qualifications, which may include AS levels, EPQ and general studies, with an A Level in French or AS level grade C in French
GCSE
- English language or literature at grade C or 4
- Maths at grade D or 3
Access - an Access to HE Diploma with at least 45 credits at level 3 and 15 credits at level 2. At least 15 level 3 credits must be at merit grade or above, from a QAA-recognised Access to HE course, or an equivalent Access to HE certificate.If English is not your first language, you will need an IELTS score of 6.0 with a minimum of 5.5 in all skills, or equivalent.
Fees & Scholarships
Tuition fee for International/EU students £15,860 per year.
Career Prospect
This course prepares you for a career in
- marketing communications
- digital marketing
- advertising
- agency account management
- promotional management
- brand management
- creative team management
- sales and promotional management
- public relations
- press
- media planning
- marketing
- events or exhibition management

Cost Of Studying At Sheffield Hallam University

Interest rates as low as 8.9% ^*

250K+

Students Assisted

800Cr+

Loan Amount Disbursed

5000+

Loans Sanctioned

Check Loan Eligibility

BA (Honours) Marketing Communications and Advertising at Sheffield Hallam University