BA Hons Business Management And Marketing Featured Image

Universities United Kingdom Liverpool Hope University Courses BA Hons Business Management And Marketing

BA Hons Business Management And Marketing
at Liverpool Hope University

Liverpool, United Kingdom

Tuition Fee £ 14,500
Country Rank#117
Duration36 Months
Score IELTS: 6 TOEFL: 60

Program Overview

Liverpool Hope University BA Hons Business Management And Marketing combines the study of core business principles with a specialised focus on marketing. Students gain a comprehensive understanding of how organisations operate and the key functions like finance, operations, and human resources management. The marketing modules equip them with the skills to analyse consumer behaviour, develop marketing strategies, manage brands, and utilise digital marketing tools effectively. The curriculum covers topics such as marketing research, advertising, promotion, and customer relationship management.

Aspect	Details
Course Name(s)	BA Hons Business Management And Marketing
Course Length	3 Years
Entry Requirements	Standard XII 75 - 85 per cent in all subjects Diploma (from a State Board of Technical Education) Standard undergraduate programme: IELTS 6.0 overall with no element below 5.5
Fees	Full Time: £13,000/yr to £14,000/yr
Intakes	Generally in September

Course Content
- The programme covers foundational business modules like accounting, economics, operations management, and organisational behaviour.
- Core marketing modules include consumer behaviour, marketing research, digital marketing, branding, and marketing communications.
- Students learn to analyse market trends, develop marketing plans, and implement marketing strategies across different platforms.
- The curriculum integrates real-world case studies and live industry projects to provide practical exposure.
- Opportunities for work placements and internships allow students to gain hands-on experience in marketing roles.
Course Modules
- Introduction to Business Management
- Principles of Marketing
- Skills & Employability
- The Internal and External Environment
- Microeconomics
- Organisational Structure and the nature of work
- Management Information systems
- Consumer Behaviour
Important Dates

Every September, the programme begins, and it's recommended that future students stay updated by checking the university's website for the latest application details. While students can apply through UCAS, it's smart to have all your paperwork ready well before the deadline to avoid any last-minute stress.
Entry Requirement
Standard XII 75 - 85 per cent in all subjects.
Diploma (from a State Board of Technical Education).

Fees & Scholarships

International Tuition Fees:

£14500 per year

Career Prospect

Graduates can pursue a wide array of marketing and business roles across different sectors like consumer goods, retail, advertising, digital marketing agencies, consulting firms, and more. Common job profiles include marketing executive, brand manager, market research analyst, digital marketing specialist, and marketing consultant. Many graduates also opt for further specialised studies like an MBA or a master's in marketing to enhance their career opportunities.

Top Employers	Consumer goods companies (e.g. FMCG, retail) Marketing agencies Digital marketing firms Advertising and PR agencies Consulting firms Market research companies
Job Prospects	Marketing Executive Brand Manager Market Research Analyst Digital Marketing Specialist Social Media Marketing Manager Marketing Consultant Product Manager
Average Salary	For marketing roles in the UK, the average graduate's starting salary is around £22,000 - £28,000 per year. With experience, salaries can range from £30,000 - £50,000+ for senior marketing positions.
Designations	Marketing Coordinator Brand Executive Campaign Manager Content Marketing Specialist SEO/SEM Specialist Marketing Analytics Manager Product Marketing Manager

Cost Of Studying At Liverpool Hope University

Interest rates as low as 8.9% ^*

250K+

Students Assisted

800Cr+

Loan Amount Disbursed

5000+

Loans Sanctioned

Check Loan Eligibility

BA Hons Business Management And Marketing at Liverpool Hope University