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Global Media And Management - Ma
at Keele University

Keele, United Kingdom

  • Tuition Fee £ 16,800
  • Country Rank#58
  • Duration12 Months
  • Score IELTS: 7

Program Overview

Combining media, cultural, management and business studies, our course provides a unique insight into global media and culture from both a corporate and creative perspective. Delivered jointly by the School of Humanities and Keele Business School, it considers production, distribution, marketing, consumption and regulation across a broad spectrum of creative industries, from advertising and publishing to art, fashion, music, film and TV.
 

Our practical approach means that you’ll learn about relevant theories, principles and concepts in real-world contexts and actively apply them – whether designing a communications campaign from a client brief for D&AD’s New Blood Awards or undertaking a ‘live’ consultancy or work placement project. One previous student mocked up a digital recruitment campaign for his employer, England Golf, the governing body for amateur golf, while another produced a set of online marketing videos for the World of Wedgewood visitor attraction.
 

You’ll benefit from our close links with a wide range of local arts and cultural organisations, such as the New Vic Theatre, which ensures content remains relevant and up-to-date. We will examine how social, political and corporate attitudes to media, entertainment and culture have changed over time and how form, content and distribution has been affected as a result.
 

Applicable to activities which range from managing popular brands or copyright to acting as an agent for individual talent, specific publications or entertainment ventures, you’ll learn how to promote and control media within a turbulent economic, rapidly-developing environment. We’ll identify successful proactive management approaches, drawing on real-life examples including guest lectures from leaders, effective tools for solving leadership dilemmas and live industry case studies.

Cost Of Studying At Keele University

Interest rates as low as 8.9% *

250K+

Students Assisted

800Cr+

Loan Amount Disbursed

5000+

Loans Sanctioned