Why you should you study this course
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Coventry School of Art and Design has taught art and design for over 150 years and our award-winning faculty will share the lessons learned from their significant experience of global academic, creative, industrial and commercial environments. We have a successful track record including Oscar nominee Chris Townsend, BAFTA winner Amy Dodd and Turner Prize nominee artist George Shaw.
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Internationally acclaimed for their own creative practice, our faculty staff have exhibited in Berlin, Athens, Helsinki, Bucharest, Istanbul, Tokyo, Linz, Zurich, Zagreb, Gijon and London (staff are subject to change). This course provides illustrative and animated input into many areas of professional practice including the publishing, scientific, technical, marketing, publicity and advertising, medical and cultural arenas; all of which provide opportunities to help you stay abreast of emerging trends and the challenges of contemporary professional practice.
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This practice-based course provides opportunities to develop a broad range of traditional and digital skills, including drawing, etching, screen-printing, typography, film effects, and working with sound; all using industry-standard practices and toolsets.
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Your studies will take place in a studio environment with access to our range of specialist facilities, including laser cutters, 3D rapid prototyping, screen printing, computer suites and clay modelling to enable you to produce original informative artefacts4. We encourage you to creatively explore emergent and mixed media, considering these art forms in their broadest application: from films and games design to advertising, training videos and technical illustrations as used in science, engineering and medicine.
What you'll study
Through practical exploration and reflection of digital and traditionally physical forms you will develop an appropriate synergy between practice and theory, establishing your specialist signature of work. Your final project will be tailored to your own area of professional practice and your personal creative passion, culminating with an exhibition of your work in the end-of-year MA Degree Show.
Year one
Through practical exploration and reflection of digital and traditionally physical forms you will develop an appropriate synergy between practice and theory, establishing your specialist signature of work. Your final project will be tailored to your own area of professional practice and your personal creative passion, culminating with an exhibition of your work in the end-of-year MA Degree Show.
Modules
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Collaboration in Practice 1 - 30 credits
This module explores the nature and definitions of research in art, architecture and design-based disciplines. Students are introduced to interdisciplinary research methods and ethical practices from a range of perspectives.
Compulsory
Illustration and Animation Specialism 1 - 30 credits
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This module aims to engage the students with the concept of time as a creative element. Students will be asked to address and to include temporal aspects of visual imagery within their project work. The nature of time as a viewing space throughout history, and as related to scientific and philosophical discussion, will be considered relative to creative artefacts that are filmic, literal and pictorial.
Compulsory
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Final Project Plan 2 - 10 credits
This module allows you to develop a Final Project Plan. Research itself is taken to be a wide-ranging activity that includes visual, social, cultural and factual information gathering as well as investigating the potential practical outcome of your project.
Compulsory
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Professional Context 2 - 20 credits
This module asks students to consider the professional contexts of their discipline. It explores the ways in which creativity, innovation, problem-solving and entrepreneurship intersect in creative practice. It employs real-world examples to enable student to think about their professional practice, employability, portfolio development and approaches to communication.
Compulsory
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Illustration and Animation Specialism 2 - 30 credits
This module aims to engage the students with the concept of space, location, process and visualisation as creative elements. Students will be asked to address, to include, and to visualise aspects of the above within their project work. Relationships across physical, conceptual, personal and virtual spaces will be explored.
Compulsory
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Global Professional Development- Entrepreneurship 3 - 10 credits
The aim of this CMI accredited module1 is to give students the opportunity to critically assess entrepreneurship and to consider the skills required to become an entrepreneur in a range of contexts. Students will normally have the opportunity to work with students from other disciplines and or workplace settings, to facilitate an appreciation of entrepreneurship in different sectors and how they can learn and adopt or adapt solutions from other fields.
Compulsory
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Illustration and Animation Specialist Investigation 3 - 20 credits
This module requires students to implement the first part of the plan defined in the module 'Final Project Plan'. The outcome will be a personal project brief or initial creative directions inspired by the data, discourse or analysis.
Compulsory
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Illustration and Animation Final Project - 30 credits
Within this module students encounter the opportunity to employ all previously acquired techniques and methodologies in the creation of a final project production that allows for personal and professional decision making, critical reflection and direction.
Compulsory
With professional experience option
The professional experience opportunity2 enables you the opportunity to apply for optional professional experience in semester 1, which, upon successfully securing an opportunity, will extend the duration of your master’s to either 16, 20 or 24 months. The professional experience provides an opportunity for you to develop expertise and experience in your chosen field with the aim of enhancing your employability.
Please note that the optional professional experience modules incur an additional tuition fee, which for 1 semester of professional experience is £1,333.33, for 2 semesters of professional experience is £2,666.67, and for 3 semesters of professional experience is £4,000.
Professional experience may also be subject to additional costs, visa requirements being met, subject to availability and/or competitive application. Professional experience opportunities are not guaranteed but you will benefit from the support of our Talent Team in trying to find and secure an opportunity. Find out more about the professional experience option.
We regularly review our course content, to make it relevant and current for the benefit of our students. For these reasons, course modules may be updated.
How you'll learn
Teaching methods include:
This course can be offered on a part-time basis. Whilst we would like to give you all the information about our part-time offering here, it is tailored for each course each year depending on the number of part-time applicants. Therefore, the part-time teaching arrangements vary. Request further information about part-time study.
Teaching contact hours
Part of university life is undertaking self-directed learning. Across the course of the week you will have non ‘taught’ time that allows you to work independently to apply the skills you have learnt in taught or facilitated sessions to your projects or assignment briefs. This is particularly important in the school of art and design as it allows you to put into practice making in workshop and studio spaces.
This self-directed learning allows you to monitor and self-evaluate your development and how best to manage this time to best impact your creative work. SDL is key to designing and making as it is a process that takes discipline and repetition. This mode of learning under pins our community of practice approach.
A third of your time will be taken up with facilitated sessions whether that is group, seminar, lecture, 1-2-1’s and in the remaining 24 hours you will be applying that knowledge to your on going assignments. Every student is different and manage workloads differently so this can vary across students and times of year.
The contact hours may be made up of a combination of face-to-face teaching, individual and group tutorials, and online classes and tutorials.
As an innovative and enterprising institution, the University may seek to utilise emerging technologies within the student experience. For all courses (whether on-campus, blended, or distance learning), the University may deliver certain contact hours and assessments via online technologies and methods.
In response to the COVID-19 pandemic, we are prepared for courses due to start in or after the 2022/2023 academic year to be delivered in a variety of forms. The form of delivery will be determined in accordance with Government and Public Health guidance. Whether on campus or online, our key priority is staff and student safety.
Assessment
This course will be assessed using a variety of methods which will vary depending upon the module.
Assessment methods include:
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Group work
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Presentations
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Portfolio
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Projects
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Coursework
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Individual Assignments
The Coventry University Group assessment strategy ensures that our courses are fairly assessed and allows us to monitor student progression towards achieving the intended learning outcomes.