Universities United Kingdom Coventry University Courses Automotive Journalism MA

Automotive Journalism MA
at Coventry University

Coventry, United Kingdom

Tuition Fee £ 18,600
Country Rank-
Duration12 Months
Score IELTS: 6.5

Program Overview

Course overview
Turn your passion for cars and communication into a fulfilling, full-throttle career. The unique Automotive Journalism MA provides a purpose-built route into jobs with biggest brands in automotive media.
This course immerses you in the world of automotive journalism and equips you with the skills needed to help you stand out among the large number of applicants for sought-after jobs in automotive media and the motor industry.
Supported by the Guild of Motoring Writers, the world’s largest organisation for automotive editorial professionals.
The course team is led by an award-winning motoring journalist, author and editor, and includes specialist tutors with practical journalism experience in fields ranging from news and feature writing to video production to virtual reality.
You will have the opportunity to write, design and produce your own automotive magazine, Automotive, which is published online and in print form.

Course Content
Why you should study this course
We help you to acquire the essential knowledge and practical skills needed for a successful automotive journalism career.

You will get used to working with multiple forms of media – generating traditional print, audio and video content, all the while embracing new technologies and creating parallel digital content, including social media, blogs and web-based content.
You will have access to our newsrooms equipped with industry-standard media production software, and professional equipment from our dedicated Media Loan Shop. Our media facilities include professional-standard radio studios and a state-of-the-art specialist TV studio, The Tank4.
Our links with the automotive media and motor industries have helped students to secure work placements and internships for students with Autocar, Top Gear, Ferrari, EVO, Autosport and many more2. One student worked at Ferrari’s UK press office to support a prestigious annual event held at Silverstone, including production of the event programme. Others have worked with automotive websites on coverage of motor shows or helped out on cover photo shoots for car magazines.
Graduates have secured jobs with Autocar, Autocar India, Auto Express, BBC Top Gear, Pistonheads, CAR Magazine, Car Throttle, What Car? and many other automotive media. Others have gone into automotive PR with brands like Honda, Hyundai, Volkswagen and SEAT, and with specialist automotive PR agencies.
What you'll study
You will learn how to write automotive news and feature stories for print, digital and broadcast media using professional facilities, equipment and software. You will be taught key techniques including how to work with press offices to obtain vehicles for testing, and then how to evaluate and describe vehicles for specific audiences. You will also gain an insight into automotive history, culture, design, technology and production, developing your knowledge of the automotive industry and the challenges and opportunities it faces.
In the final stage of your course, you will explore issues in automotive media that interest you further through an extensive individual research project, with support and guidance from specialist tutors. Past students, for instance, have created their own automotive websites, analysed in depth the content of the Top Gear TV show, looked into media coverage of electric vehicles and explored the viability of long-form automotive journalism in the digital age.
Entry Requirement
Students must achieve 60% in a three year undergraduate degree or 55% in a four year undergraduate degree students from the following universities will be considered with 55% in a three year undergraduate degree (unless applying for School of Health and Care courses): Delhi, Mumbai, Kolkata, Chennai (Madras), Anna, Amity, Andhra Pradesh, Aligarh Muslim, Pune, Bangalore and JNTU.
65% in Standard XII English language from certain examination boards only (Central boards, Maharashtra, Karnataka, Tamil Nadu, Andhra Pradesh, Kerala and Uttarakhand).

Fees & Scholarships

International Tuition Fees:

£18600 per year

Career Prospect

Careers and opportunities
On successful completion of this course, you should know how to:
Create automotive content to professional standards, for digital, broadcast, print or social media.
Understand how automotive journalism works and how it relates to the automotive industry.
You should be able to:
Apply a wide range of journalism and communication skills and knowledge to the production of automotive content to professional standards.|
Work creatively, sustainably and independently within professional situations, employing a range of journalism strategies and techniques.
Critically evaluate and analyse the broad range of factors that impinge upon professional and creative activities within automotive journalism and the broader communications industry.
Demonstrate the ability to identify and successfully engage with a range of audiences, genres and media platforms within automotive journalism.
Feel prepared when applying for job roles within automotive media.
The Automotive Journalism MA prepares you for work as an automotive journalist with consumer or business-to-business media or as a content creator for automotive marketing, social media and public relations. Coursework assignments and deadlines are designed to mirror industry practice as far as possible to equip you with the skills and knowledge necessary to work in a professional multi-platform environment.
This course is designed to prepare you for specialist automotive journalism roles with consumer and business-to-business automotive websites, or as a content creator in automotive marketing and public relations.
The course gives you the skills and knowledge needed for success in these roles to help you stand out from the large number of applicants for these sought-after jobs.

Cost Of Studying At Coventry University

Interest rates as low as 8.9% ^*

250K+

Students Assisted

800Cr+

Loan Amount Disbursed

5000+

Loans Sanctioned

Check Loan Eligibility

Automotive Journalism MA at Coventry University