PgDip in Strategic Marketing

at Cardiff Metropolitan University

Modules:
 

• Consumer Behaviour: Knowing Your Consumer
• Effective Brand and Advertising Management 
• Modern Marketing Research 
• Multi-channel Strategic Marketing 
• PR and Reputation Management
• Strategic Global Marketing

Students with the following qualifications from a recognised institution in India:

• Bachelor of Arts / Science (Honours / Special degree).
• OR Bachelor of Arts / Science / Commerce.
• OR Bachelor degree in professional subjects.
• OR Bachelor of Science (Engineering).
• OR Bachelor of Engineering / Technology.
• OR Bachelor of Law (LLB).
• OR students with a Bachelor degree from a recognised institution in the UK.

The cost of studying at Cardiff Metropolitan University varies largely depending on the type of university and the degree chosen. More often than not, humanities, arts, and education courses are less expensive than degrees in medical, engineering, or management. Furthermore, students who choose to study at the postgraduate level typically pay higher tuition fees, which again vary depending on the programme chosen. 

Most universities provide scholarships or financial aid to students in order to help them offset their tuition costs. Students should be aware that additional course fees and incidental expenses may not be included in tuition.The tuition fees for this program is To Be Confirmed.

The MSc Strategic Marketing programme has been designed for people wanting a successful and rewarding career in marketing generally, but also in the following, specific areas:
 

• Advertising/ Communications
• Consumer behaviour
• Branding
• Digital and E marketing
• Market Research
• Media integration
• International Marketing Strategy