MSc Business Analytics

at Maynooth University

The programme is intensive with a focus on hands-on learning experience. It is made up of eight taught modules. Modules cover the foundations of business analytics (Principles of Business Analytics, and Predictive Analytics), real-world analytics projects with an organisation (Analytics Live), analytics applications and socio-technical implications (Marketing Analytics, Contemporary Issues in IT, and People, Organisations & Society), in addition to Core Experiences modules (Career Planning and Development, and Evidence Based Management). For details on module overviews, learning outcomes, teaching and learning methods and assessment please visit Course Finder. 

The programme also offers a preparatory Autumn School to prepare students from different backgrounds to achieve the basic levels of Business, Maths & Statistics, and Programming that you will need to undertake an MSc in Business Analytics. Our approach to learning involves active engagement in problem solving, individually and collectively.

Modules are delivered over two semesters (September-May) with the Business Research Project/Placement conducted between May and August. Each module is taught in four one day blocks. For each module there is a space of three to four weeks between the next teaching block. This enables learners to undertake their individual and group work and study in preparation for the next class with substantial group and individual work in-between, and supported by access to lecturer insights via office hours and online supports as necessary. 

Candidates should have a minimum 2.2 grade honours (level 8) degree which includes quantitative techniques as part of the degree (including the ability to undertake statistical analysis of data). International applicants must have a recognised primary degree which is considered equivalent to Irish university primary degree level at 2.2. Examples of such degrees include business studies, management science, economics, finance, accounting, engineering, mathematics, physics, computer science, and other sciences. Please note that this degree is quantitative in nature and therefore applicants do need to have a basic level of quantitative capabilities, hence the requirement for a degree with modules that have a quantitative element within them.

Applicants who have a minimum of three years’ work experience in a position that employs quantitative methods and a 2.2 honours degree (quantitative or non-quantitative degree) may be considered for entry on a case by case basis. In exceptional circumstances consideration will be given to candidates who do not hold a primary degree, but who do have at least 10 years relevant work experience at least 3 of which must be in a position that employs quantitative techniques. These applicants are managed through the Maynooth University Procedure for Non-Standard Entrants and Recognition of Prior Experiential Learning.

Minimum English language requirements: please visit Maynooth University International Office website for information about English language tests accepted and required scores. The requirements specified are applicable for both EU and non-EU applicants.

The fees for MSc Business Analytics may vary from €6,500 to €15,000 annually for tuition fees. The fee's prices may get higher for International Students.

This programme will equip students with a distinctive capability to understand business analytics in terms of what it can do, but also how it works, so they can adapt their knowledge to various challenges they face in their future careers. The programme offers a dedicated module to career planning and development so students can develop their own career strategy. Career paths include  roles such as business analysts, analytics associates, business intelligence engineers, operations analysts, and product analysts, among others.