BA Hons Marketing

Modules
 

• Economic Perspectives

• IT Essentials 

• Marketing Essentials

• Business Context & Organisation 

• Maths & Stats for Business 

• Leaving Certificate - Under the new Common Points Scale for Leaving Certificate 2019, applicants must obtain a minimum of 2H5’s and 4 O6/H7, including a language. Some degree programmes will also require a minimum of O6/H7 in Maths. Please see individual course entry requirements for further details. 
• A-Levels/GCSE - Applicants must obtain a minimum of four GCSE passes at grade C to include Maths and English plus two A-level passes at grade C or higher.
• BTEC - Students applying for any QQI (formerly HETAC) honours/ordinary degree or higher certificate must have obtained a minimum of a BTEC National Diploma in a cognate area.
• FETAC Applicants - Minimum entry requirements for graduates of FETAC Level 5 awards is a full FETAC award which includes a Distinction grade in at least three modules. A full FETAC award normally consists of eight modules. A record of achievement does not meet minimum entry standards. Further details can be obtained from the Admissions Office. 

Tuition Fees for Overseas Students per year:
€10,050 per annum

Graduates who successfully complete this programme will have strong business knowledge coupled with understanding of both traditional and contemporary marketing theories, practices and techniques. Graduates can therefore expect to have a wide range of both private and public opportunities in the broader fields of marketing with special skills focused on both event marketing and marketing management roles. Some areas our graduates find themselves include, but are not limited to, brand marketing, public relations, media management and event marketing consultancy.