Bachelor of Business (Marketing)

at Torrens University Australia

Year 1

Complete the 6 core subjects listed below. Additionally, you’re required to select two 100 level electives from the electives tab.

• Business Communications | BIZ101

• Understanding People and Organisations | BIZ102

• Customer Experience Management | BIZ104

• Consumer Behaviour | MKG102

• Marketing Fundamentals | MKT101A

• Integrated Marketing Communications | MKT103A

Year 2

Complete the 5 core subjects listed below. Additionally, you’re required to select two 100 level electives and one 200 level elective from the electives tab.

• Accounting for Decision Making | BIZ201

• The Business Environment | BIZ202

• Business-2-Business Marketing | MKG201

• Digital Marketing Communications | MKG203

• Marketing and Audience Research | MKT202A

Year 3

Complete the 5 core subjects listed below. Additionally, you’re required to select two 100 level electives and one 300 level elective from the electives tab.

• Organisational Creativity and Innovation | BIZ301

• Industry Consulting Project | IND301A

• Ethics and Sustainability | MGT301A

• Marketing Strategy | MKT301A

• Marketing Consulting Project | MKG302

Australian Year 12 or equivalent; and Academic IELTS 6.0 (no band less than 5.5) or equivalent

Tuition Fees

Fees for the whole year is $75,360

As a graduate of the Bachelor of Business (Marketing), you’ll have plenty of opportunities to drive exciting and strategic marketing campaigns, engaging with clients and customers in a variety of industries and environments, including established brands or start-ups.

Career paths

• Marketing Coordinator

• Assistant Product Manager

• Sales Manager

• Social Media Specialist