Bachelor of Media and Communication with a major in Advertising Featured Image

Universities Australia Swinburne University of Technology Courses Bachelor of Media and Communication with a major in Advertising

Bachelor of Media and Communication with a major in Advertising
at Swinburne University of Technology

Melbourne, Australia

Tuition Fee AU$ 33,920
Country Rank-
Duration36 Months
Score

Program Overview

The Bachelor of Media and Communication focuses on developing key skills in professional communication and media content creation.
Swinburne’s strong industry connections ensure this course links theoretical knowledge with practical, experiential learning relevant to growing areas of employment.

Learn how the media sector is evolving through an examination of issues such as diversity, the influence of social networking data, ownership and privacy, and automated media and the digital economy.

Course Content
Modules
- Principles of Advertising
- Advertising Issues: Regulation, Ethics & Cultural Considerations
- Concept Development and Copywriting
- Business of Media
- Sports/Advertising/Media
- Advertising, Media Planning and Purchasing
- Advertising Management and Campaigns Project
- Professional Practice: Client and Agency Managemen
Entry Requirement
Guaranteed Entry ATAR: 70

Or, via Early Entry Program – range of criteria with school recommendation. Head here for more info on this program and the VTAC code associated with this entry pathway.

Successful completion of one of the following:
- the Victorian Certificate of Education (VCE) or its equivalent, such as an interstate or international Year 12 qualification.
- completion or partial completion of an approved tertiary qualification (including Certificates IV (completed), Diplomas, Advanced Diplomas, Associate Degrees and Degrees).
- Applicants without a formal qualification may be considered for entry if they have significant and relevant work experience and/or upon completion of the STAT test.
Fees & Scholarships
International Fees Per Year

A$33920

Cost Of Studying At Swinburne University of Technology

Interest rates as low as 8.9% ^*

250K+

Students Assisted

800Cr+

Loan Amount Disbursed

5000+

Loans Sanctioned

Check Loan Eligibility

Bachelor of Media and Communication with a major in Advertising at Swinburne University of Technology