Master of Business (Public Relations) Featured Image

Universities Australia Queensland University of Technology Courses Master of Business (Public Relations)

Master of Business (Public Relations)
at Queensland University of Technology

Brisbane, Australia

Tuition Fee AU$ 33,100
Country Rank-
Duration24 Months
Score IELTS: 6.5 TOEFL: 79

Program Overview

This course is designed for practitioners to sharpen or further their skills, or for those seeking a career change to this field. The discipline studies are designed as a comprehensive survey of public relations. They provide an overview of the foundations of public relations theory and practice; problems and opportunities in communicating with the corporate audience; development of mass media strategy and tactics; and a systematic exploration of the planning, management and evaluation of public relations campaigns.

Course Content
Core Modules
- Developing Market Intelligence Skills for Decision Making
- Organisational Storytelling and Media Relations
- Public Relations Foundations
- Business Intelligence
- Community Engagement
- Strategic Communication Campaigns
- Responsible Enterprise
- Complementary Studies Unit
Entry Requirement
2 year program

A recognised bachelor degree (or higher) in any discipline with a minimum grade point average of 4.0 (on QUT’s 7.0 scale).
Fees & Scholarships
Course Fees

A$33100 for the full year
Career Prospect
Public relations specialists advise on how to manage and portray corporate and organisational identities. You will acquire professional communication skills for employment in corporate, government, consultancy and not-for-profit sectors. Our graduates enter the marketplace as public relations managers and consultants, special event managers, promotions managers, media advisers, information officers, and corporate communication officers.
- Corporate Relations Manager
- Media or Communications Adviser
- Public Affairs Manager
- Public Relations Officer/Consultant
- Public relations manager
- Stakeholder Relations Specialist

Cost Of Studying At Queensland University of Technology

Interest rates as low as 8.9% ^*

250K+

Students Assisted

800Cr+

Loan Amount Disbursed

5000+

Loans Sanctioned

Check Loan Eligibility

Master of Business (Public Relations) at Queensland University of Technology