MSc Digital Marketing Management Featured Image

Universities United Kingdom University of Westminster Courses MSc Digital Marketing Management

MSc Digital Marketing Management
at University of Westminster

London, United Kingdom

Tuition Fee £ 19,000
Country Rank#83
Duration12 Months
Score IELTS: 6.5

Program Overview

The world of marketing has been transformed by digital technology, making it easier and cheaper to target customers and track buyer behaviour online. Employers need graduates ready to work in data analysis, marketing automation, user experience and content creation, some of the key skills you’ll learn on the Digital Marketing Management MSc. Whether you are already a marketer seeking to specialise in this fast-changing area or perhaps graduated in a different discipline and are now looking to change careers, this exciting course explores the theory, skills and attributes to prepare you for a career in digital marketing management.

Course Content
Modules:
- Digital Customer Experience
- Consumer Psychology and Research
- Digital Marketing and Innovation
- Multi-Platform Marketing Communications
- Digital Marketing Strategy
Entry Requirement
- A minimum of an upper second class honours degree (2:1). Relevant degree disciplines include business studies, economics, geography, management, and operation research. However, students with qualifications in other disciplines such as engineering, environmental sciences, the humanities and languages are also encouraged to apply.
- Alternative professional qualifications with at least three years’ relevant professional experience will also be considered. Applicants from different academic backgrounds are welcome.
Fees & Scholarships
Tuition Fees for UK Students per year:
£16,500

Tuition Fees for Overseas Students per year:
£19,000
Career Prospect
The course will prepare you for a wide variety of roles in business:
- Content marketing executive
- Digital marketing account manager
- Digital marketing analyst
- Digital marketing campaign manager
- Digital marketing manager
- Digital producer
- Display advertising executive
- E-commerce marketing specialist
- Pay-per-click analyst

Cost Of Studying At University of Westminster

Interest rates as low as 8.9% ^*

250K+

Students Assisted

800Cr+

Loan Amount Disbursed

5000+

Loans Sanctioned

Check Loan Eligibility

MSc Digital Marketing Management at University of Westminster