MA Intercultural Business Communication and Marketing

at University of Surrey

Modules

Modules listed are indicative, reflecting the information available at the time of publication. Please note that modules may be subject to teaching availability, student demand and/or class size caps.
 

The University operates a credit framework for all taught programmes based on a 15-credit tariff. Modules can be either 15, 30, 45, 75 and 120 credits, and additionally for some masters dissertations, 90 credits.
 

• Business Communication I: Working In An International Environment
• International Marketing Management
• Marketing
• Research Skills For Business And Marketing Professionals
• Business Communication Ii: Communicating With Customers
• Business Reporting Techniques
• Consumer Behaviour
• E-Business Strategy
• Globalisation: Theories, Discourses And Practices
• Intercultural Communication For Business And Marketing Purposes
• International Business Project

A minimum of a 2:2 UK honours degree in any subject, or a recognised equivalent international qualification. We may be able to take relevant work experience into consideration if you don't meet these requirements. If you have at least one year of relevant experience in a full-time graduate-level role (or a minimum of two years’ experience in a relevant graduate-level part-time role) please provide full details of your role and responsibilities in your personal statement and CV when you submit your application.
 

English language requirements

IELTS Academic: 6.5 overall with a minimum of 6.0 in each component.
 

Postgraduate

To apply for one of our postgraduate courses that require a UK 2:1, you must achieve at least 60% or 65% in the final two years of your undergraduate study depending on the institution you have completed your degree.
 

To apply for one of our postgraduate courses that require a UK 2:2, you must achieve at least 55% or 60% in the final two years of your undergraduate study depending on the institution you have completed your degree.
 

For courses that require a UK first-class degree to be eligible for a scholarship, you must achieve at least 65% or 70% in the final two years of your undergraduate study depending on the institution you have completed your degree.

Full-time - 1 year
 

UK
£8,200
 

Overseas
£19,200
 

Please note:

• These fees apply to students commencing study in the academic year 2022-23 only. Fees for new starters are reviewed annually
• If you are on a two-year full-time Euromasters or MFA programme, or a two-year or three-year part-time masters programme (excluding modular/self-paced/distance learning), the annual fee is payable in Year 1 and Year 2 of the programme
• Annual fees will increase by 4% for each subsequent year of study, rounded up to the nearest £100, subject to any overriding applicable legislative requirements.

We offer careers information, advice and guidance to all students whilst studying with us, which is extended to our alumni for three years after leaving the University. Our graduates have lifetime access to Surrey Pathfinder, our online portal for appointment and events bookings, jobs, placements and interactive development tools.
 

Over the years, our intercultural and professional communication courses have successfully trained graduates who’ve gone on to fruitful careers in a variety of international organisations, particularly in areas such as:

• Advertising
• International management
• Human resources
• Corporate communication
• Media and public relations.
   

Specific roles in these industries include:

• IP Services Coordinator
• International Advertising and Digital Communication Manager
• International CRM Executive
• International Lead Generation
• Business Communications Trainer
• Project Coordinator.