Modules on programme
International Business (20 credits)
International Business (IB) is a complex exercise for managers in both existing businesses and new ventures. The increasing globalisation of the market place affects all who are involved with business or who must make business decisions. Therefore, it is imperative to be knowledgeable about International Business systems. International Business is designed to engage students with the key concepts, models, debates and problems in the study of International business. The module considers how International business organisations are managed, including the strategies used to guide them and the decisions involved in the role of the manager or owner
Business Research Methods (20 credits)
The purpose of this module is twofold: to examine the use of systematic research approaches to help build understanding of specific business contexts; and to prepare students for their dissertation as part of their level 7 studies. In this module, students will develop their investigative and analytical skills. They will learn about a range of methods and methodologies for collecting and analysing data and develop their own approach to a research project connected with an area of business or management.
Strategic International Marketing (20 credits)
This module will provide students with a practical understanding of how companies design and implement international marketing strategies. You will explore both the theoretical background of international marketing concepts as well as their application in today's fast-changing and rapidly growing digital marketing landscape to ensure that you gain an appreciation of international marketing in action. In this module you will assess how contemporary marketing practices in different organisations and sectors achieve marketing objectives and then apply this knowledge in real business settings. This module will provide you with an understanding of current digital marketing technology and consider its impact on contemporary international marketing practice.
Managing People Effectively in an International Context (20 credits)
This module aims to provide students with a broad introduction to managing people effectively across different country contexts through the introduction of key concepts, theories and contemporary practices. It considers the global challenges of developing and implementing international human resource management strategy. Resourcing and developing talent will be assessed through the diffusion of HRM practices in multinational enterprises. This module also explores cross cultural interactions from an organisational and leadership perspective and how to lead and manage effectively both across and within different cultures.
Managerial Economics and Finance (20 credits)
The purpose of this module is twofold: to examine the use of agency relations between owners, managers and employees and the contribution of economics in strategic management and corporate governance; and to understand the empirical and theoretical aspects of capital budgeting, market efficiency, portfolio theory, asset pricing models, capital structure and dividend policy.
Innovative Entrepreneurial Society: new business models (20 credits)
Society since the advent of the 21st century have increasingly sought to understand entrepreneurs and entrepreneurial activities in the wake of economic and social transformation. Thus researchers, policy makers and practitioners have sought to gain insight on the implications of an innovative entrepreneurial society, This module aims to explore the entrepreneurial decision-making environment, taking into account stakeholder opportunities, as well as providing the student with the techniques and skills required to optimise their choices in a complex venturing, social and digital context. The module thus covers activities of both profit seeking and social enterprises.
Global Operations and Supply Chain Management (20 credits)
Today’s supply chains span across continents and involve many different organisations in the supply network. The management of supply chains is key to the operations of modern global organisations, providing the foundation for successful operations in a competitive global business environment. Logistics and its evolving role in business, for instance, has created dependency, sub-disciplines of study and opportunities to analyse the direct impact in various industries and sectors. Growth trends, combine the need for logistical efficiency, with environmental factors, strategic positioning, laws and policy adherence, and cost maintenance. Therefore, the need to be competitive, reach new markets, source new goods and raw materials globally, have all been key contributors to the imperative to development effective and efficient supply chains.
Dissertation (40 credits)
The dissertation demands a high level of individual application and commitment to research. It provides students with an opportunity to identify, reflect on and explore a topic in significant detail. That topic should fall under one or more of the following broader themes: organisation, management, work, business. Your research may constitute either a traditional academic project or an applied management report.
