Msc International Business With Marketing

at University of Huddersfield

• The programme covers core international business modules such as global strategy, cross-cultural management, and international trade.
• Specialised marketing modules focus on topics like international marketing, digital marketing strategies, consumer behavior, and marketing analytics.
• Students analyse case studies and work on practical projects applying marketing theories and frameworks to real global business scenarios.
• The curriculum emphasises understanding the unique challenges of conducting marketing activities across diverse cultural, economic, and regulatory environments worldwide.
• Opportunities may exist for an optional dissertation project or international field trip experience.

Course Modules

• The Context of International Business
•  The Strategy of International Business
•  The Global Professional
•  Strategic Marketing Management
• Managing Sustainable Challenges
•  Managing Employee Relations
•  Emotional Intelligence for the Effective Leader
•  Global Business and Human Rights
•  Management Accounting

Important Dates

Before the enrollment period's commencement, the educational establishment unveils its application process and recommends that aspiring students collate all necessary documentation proactively. Potential applicants are advised to remain vigilant by frequently monitoring the website for notifications concerning the initiation of applications. Additionally, seeking guidance from UniScholars can prove advantageous in enabling students to embark upon their application process efficiently.

• Candidates should hold an Honours degree (2:2 or above) or an equivalent qualification in Business Studies, Marketing, Management, Logistics, Accountancy, or Economics. 
• Applicants with other professional qualifications and/or relevant experience will be assessed on an individual basis. An IELTS score of 6.0, with no component lower than 5.5, or an equivalent qualification is required.

The annual tuition fee for MSc International Business With Marketing is between £17,000-£ 18,000/yr. The website provides current fee information and lists any supplementary charges that may be applicable. It is advisable for students to frequently refer to the university's website to stay abreast of programme fees, as these can undergo annual variations based on their residency status and whether they are enrolled as full-time or part-time students.

Graduates are prepared for marketing and management roles within multinational corporations, export/import businesses, international marketing agencies, and management consultancies serving global markets. The combination of international business knowledge and specialised marketing expertise is highly valuable. Some may also pursue entrepreneurial ventures or careers in education and research related to international marketing.