BA (Hons) Fashion Marketing with Foundation Year Featured Image
BA (Hons) Fashion Marketing with Foundation Year Logo

BA (Hons) Fashion Marketing with Foundation Year
at University of East London

London, United Kingdom

  • Tuition Fee £ 13,740
  • Country Rank#93
  • Duration48 Months
  • Score IELTS: 5.5

Program Overview

The BA (Hons) Fashion Marketing course provides you with the current knowledge and practical skills required for a career in marketing and the lifestyle industries. Along with the creative process associated with maximising profit and value to a community-based initiative or fashion related business, you will identify how local and global brands communicate to their consumers, and deconstruct how and why economic, environmental and societal factors, contribute to brand loyalty, consumer engagement and their values, along with the revenue this generates to our creative industries and government.

 

Throughout this course, you will understand the importance of marketing principles and strategies, along with academic theories to underpin the outcomes of your coursework. Your modules will be centred around problem-solving scenarios, addressing a cause or need, applicable to our local east London community or fashion brand. You will apply critical thinking strategies, as well as analysing and interpreting data to create new opportunities and possibilities to engage a specific target consumer. You will learn Adobe InDesign, Creative suite and Photoshop to communicate and implement your ideas in accordance with a specific brief. On occasion you will conduct group work activities, to understand the importance of collaboration and teamwork. The objective is to build both your confidence and employability skills. This has been evidenced with brands such as Amazon, Asos, Fashion Minority Report, Never fade Soho & That Gorilla Brand.

 

The course structure is aligned to the below UEL acronym applicable to each year of study. Each module equals 20 credits. You will need to pass 120 credits each year to progress onto the following year. There is an option to take a placement industry within your second or third year of study.

 

This course is ideal for students who wish to pursue their career within localised initiatives or fashion related brands. We encourage students to develop entrepreneurial endeavours. It is not essential for you to have a background in the creatives industries. However, demonstrating accountability, curiosity and dedication in accordance with the relevant A level or GCSE grades are the essential criteria we encourage for all applicants, to be part of the changing landscape of fashion marketing. 

 

Foundation year course
 

If you don't meet the entry requirements for a BA, you can study this course as an extended, four-year programme. You'll begin by taking a foundation year which prepares you for a successful transition to the BA degree. This means it will take you four years to complete the course full-time, and eight years to complete the course part-time.

Cost Of Studying At University of East London

Interest rates as low as 8.9% *

250K+

Students Assisted

800Cr+

Loan Amount Disbursed

5000+

Loans Sanctioned