Universities United Kingdom University of Derby Courses MSc Digital Marketing

MSc Digital Marketing
at University of Derby

Derby, United Kingdom

Tuition Fee £ 14,900
Country Rank-
Duration12 Months
Score IELTS: 6.5

Program Overview

Gain specialist digital and business knowledge while exploring responsible and ethical digital marketing conduct in the age of AI. You’ll put digital marketing into context through the exploration of the balance between digital innovation and responsible practices in designing digital experiences and technologies. We aim to nurture your skills to enable you to develop positive and critical attitudes towards responsible and mindful digital marketing practices, developing skills for current digital marketing challenges as well as those that may arise in the future.

Course Content
Modules
- Digital Innovation and Change Management
- Contemporary Marketing Challenges
- Digital Marketing Strategy
- Strategic Brand Management
- Digital Marketing Campaigns & Analytics
- Marketing Metrics
- Independent study: Research Methods
- Independent Study: Dissertation
Entry Requirement
- A degree of at least a 2:2, or equivalent
Fees & Scholarships
International Tuition Fees:

£14,900
Career Prospect
The MSc Digital Marketing aims to develop your skills to give you a solid basis to build your digital marketing career. You’ll cover themes such as:
- digital transformation in organisations
- balancing digital innovation with responsible principles
- digital marketing in the era of AI
- professional level digital skills
- social media marketing
- data-driven marketing.

Cost Of Studying At University of Derby

Interest rates as low as 8.9% ^*

250K+

Students Assisted

800Cr+

Loan Amount Disbursed

5000+

Loans Sanctioned

Check Loan Eligibility

MSc Digital Marketing at University of Derby