Marketing Management for Events, Hospitality and Tourism PGDip Featured Image

Universities United Kingdom University College Birmingham Courses Marketing Management for Events, Hospitality and Tourism PGDip

Marketing Management for Events, Hospitality and Tourism PGDip
at University College Birmingham

Birmingham, United Kingdom

Tuition Fee £ 15,000
Country Rank-
Duration8 Months
Score IELTS: 6 TOEFL: 72

Program Overview

Do you want to work in hospitality, tourism or events? Are you fascinated by the power of marketing? This Marketing Management for Events, Hospitality and Tourism postgraduate course combines developing your marketing skills with exploring how to apply them to these dynamic industries, giving you specialised expertise for a variety of roles ranging from hotel and business centre management to events companies and marketing positions with major firms.

This marketing course focuses on developing effective marketing management competencies with a range of modules designed to reflect the contemporary environment. You will interact and engage with leading marketing practitioners and academics as well as having access to a wide range of specific marketing resources.

Course Content
Modules:
- Global Marketing for Events, Hospitality and Tourism
- Dynamics of Consumer Behaviour
- Digital, Social and Integrated Campaign Management
- Analytics for Decision Making
- Applied Masters Project
Entry Requirement
Academic:
- A grade classification of third class is required, or international equivalent.
- There are no subject pre-requisites for this programme.
Work-Based:
- They also consider applicants who are currently employed and wish to apply to University College Birmingham.
- To apply, you must have five years of relevant managerial work experience, demonstrating in-depth knowledge of the sector for the subject matter you are interested in pursuing.
- A reference detailing your roles and responsibilities from your line manager and a meeting with the programme team will usually be scheduled prior to a place being offered.
Fees & Scholarships
International Students:
£15,000 per year
Career Prospect
Potential career opportunities:
- Conference centre manager
- Event manager
- Hotel manager (small hotel or deputy of larger hotel)
- Marketing executive (postgraduate)
- Tourist information centre manager
- Digital marketer

Cost Of Studying At University College Birmingham

Interest rates as low as 8.9% ^*

250K+

Students Assisted

800Cr+

Loan Amount Disbursed

5000+

Loans Sanctioned

Check Loan Eligibility

Marketing Management for Events, Hospitality and Tourism PGDip at University College Birmingham