MSc International Marketing

at Strathclyde Business School

Modules
 

• Strategic Global Marketing
• Cross-Cultural Buyer Behaviour
• Marketing Research in a Digital Age
• Brand Management & Strategy
• Social Responsibility & Sustainability

• For entry to Strathclyde postgraduate programmes, we'd look for a first-class undergraduate degree (approx 60%) from a recognised Indian institution. Although 60% is a general entry requirement we understand that the marking system in some states and national universities make it harder to achieve 60%, therefore we will accept 55% from University of Mumbai, University of Calcutta, University of Delhi etc. Graduates from the IITs and IIMs will also be considered with marks in the region of 55%. If you wish to apply for a research degree you'd normally have to have a Masters degree and some experience of research work.

International Tuition Fees:

£28,250

The Department of Marketing’s extensive international network, knowledge exchange and international marketing research feeds into the learning environment, creating opportunities to engage with international organisations and potential employers.