MSc International Marketing Featured Image

Universities United Kingdom Robert Gordon University Courses MSc International Marketing

MSc International Marketing
at Robert Gordon University

Aberdeen, United Kingdom

Tuition Fee £ 16,180
Country Rank#94
Duration12 Months
Score IELTS: 6.5

Program Overview

This accredited MSc International Marketing degree from Robert Gordon University will develop your knowledge and understanding of domestic and international marketing theory and current business management practices. On successful completion you will be able to make an immediate and effective contribution to operations within the field of marketing.

By studying the MSc International Marketing course you will develop an understanding of the complex nature of international marketing, compared to the domestic market, in areas such as culture, social structures, politics, economy, technology and legal systems. You will study and analyse consumer attitudes to products and business and look at the behaviour of the customer in a rapidly changing world. Digital aspects of marketing are emphasised throughout the course and you will develop a solid understanding of the knowledge and skills within this area.

Course Content
Modules:
- Consumer Psychology
- Professional Industry Experience
- Strategic Digital Communications
- Marketing Strategy
- Methods, Metrics And Analytics
Entry Requirement
WHAT IS NEEDED FOR AN MSC IN INTERNATIONAL MARKETING?
- Applicants normally hold a 2:2 undergraduate honours degree or its equivalent in any subject area.
- Applicants with a lower degree classification and / or relevant work experience will be considered on a case by case basis.
English Language Requirements
Applicants whose first language is not English should have an IELTS of 6.5 overall, with no component lower than 5.5, or an equivalent.
Fees & Scholarships
Fees for International:
£16,180 per year
Career Prospect
On completion of this course you will be equipped with a range of profession, managerial and subject-specific knowledge and skills for a career in the field of marketing and international marketing. A postgraduate qualification in international marketing management will enhance your ability to be more creative, flexible and disciplined in your approach to marketing.

Cost Of Studying At Robert Gordon University

Interest rates as low as 8.9% ^*

250K+

Students Assisted

800Cr+

Loan Amount Disbursed

5000+

Loans Sanctioned

Check Loan Eligibility

MSc International Marketing at Robert Gordon University