Corporate Communications, Marketing and Public Relations MA Featured Image

Universities United Kingdom Leeds University Business School Courses Corporate Communications, Marketing and Public Relations MA

Corporate Communications, Marketing and Public Relations MA

Leeds University Business School

Leeds, United Kingdom

Tuition Fee £ 25,750
Country Rank-
Duration12 Months
Score IELTS: 7

Program Overview

Global organisations are realising that their corporate communications and marketing functions need to work closely to communicate with stakeholders. This growing interdependence has partly been driven by the impact of online communications on organisational reputation.

This course recognises this industry shift and explores the drivers and dynamics of modern corporate communications and its relationship with marketing and public relations. You will focus on stakeholder management, global strategic marketing, brand management, reputation management, media relations and social media.

Taught by researchers who combine their professional experience with the latest research expertise, you’ll examine key theories and concepts and gain the practical professional skills employers are looking for.

You’ll benefit from our corporate connections, as senior figures working in the sector regularly visit to offer a practitioner’s view during guest lectures. Many also provide case studies and practical projects.

Course Content
Core Modules
- Global Strategic Marketing
- Corporate Communications and Reputation Management
- Corporate Communications Strategy
- Brand Management and Corporate Identity
- Social Media Marketing
- Public Relations in Practice
- Marketing Research
- Marketing Communications
- Marketing Dissertation/Project
- The Global Marketing and Communications Professional
Entry Requirement
A bachelor degree with a 2:1 (hons) in any subject. This course is primarily aimed at students with a general or non-business background; however we do not restrict entry for those who have previously studied marketing.

English language requirements
- IELTS 7.0 overall, with no less than 6.5 in any component.
Fees & Scholarships
Tuition Fees
- International: £25,750 (total)
Career Prospect
Graduates have a rounded and reflective approach to communications strategy and practice. Many become effective communications professionals, either in internal corporate and marketing communications roles or in PR, digital and social media agencies.

Our recent graduates have started careers as consultants, account executives and communications advisors for a range of organisations in the UK and overseas.

Cost Of Studying At Leeds University Business School

Interest rates as low as 8.9% ^*

250K+

Students Assisted

800Cr+

Loan Amount Disbursed

5000+

Loans Sanctioned

Check Loan Eligibility