Business Management (Marketing) (BSc)

at Cardiff University

Course structure

This is a three-year full-time programme, consisting 120 credits a year.  All Students, regardless of route, take a common Year 1, which does not count towards the final degree classification.  At the end of Year 1, you have the option to either stay with the BSc Business Management (Marketing) degree or to move to one of the other Business Management programmes if you have developed an interest in another area.

In Years 2 and 3, compulsory modules are determined by the choice of route but you also choose optional modules from an approved list enabling you to further tailor the degree to your interests

The modules shown are an example of the typical curriculum and will be reviewed prior to the 2022/2023 academic year. The final modules will be published by September 2022.

Year one
Get to grips with the fundamentals on our universal business management first year.

We’ll introduce you to disciplines including accounting, technology and economics alongside classmates from our human resources, international management and logistics and operations pathways.

Year two
Combine theory and practice as your understanding of the basics grow.

You’ll discover how the practices of buyer behaviour, marketing research and strategy intersect with financial performance and organisational behaviour while building a comprehensive understanding of the contemporary business landscape.

Complement your specialist knowledge with optional modules in multiculturalism, human resource management and logistics.

Year three
Put your knowledge to the test as you encounter current and emerging issues in advertising and marketing communications.

Modules in business design, services and cultural marketing will preface opportunities to tailor your degree to your career ambitions.

A level
AAB-ABB. Must include Chemistry. You will need to pass the science practical element of the A-level if this is part of your programme of study.

Extended/International Project Qualification: Applicants with grade A in the EPQ/IPQ will typically receive an offer one grade lower than the standard A level offer. Please note that any subject specific requirements must still be met.

International Baccalaureate
34-32 overall or 666-665 in 3 HL subjects. Must include grade 6 in HL Chemistry.

GCSE
Grade C or grade 4 in GCSE English Language.

IELTS (academic)
At least 6.5 overall with a minimum of 5.5 in each subskill.

TOEFL iBT
At least 90 overall with minimum scores of 17 for writing, 17 for listening, 18 for reading and 20 for speaking.

PTE Academic
At least 62 overall with a minimum of 59 in all communicative skills.

Trinity ISE II/III
II: at least two Distinctions and two Merits.
III: at least a Pass in all components.

Tuition fees for 2022 entry

Fees for home status

• £9,000    

Fees for overseas status

• £19,700    

We are committed to helping you achieve your professional ambitions, providing you with the skills, curiosity and confidence to make your mark in a competitive job market. Whether you have a clear idea of what you’d like to do after university, or no idea at all, we have the tools and support to guide you.

Our graduates go on to a range of industries and professions including banking and finance management, logistics and supply chain management, UK Government and Civil Service, and data analysis.

Within the Business School we have a dedicated Careers Centre offering bespoke business-specific support, including industry placements, internships, work experience and insights.

You’ll benefit from career consultations, interview and CV writing workshops, industry-specific events and specialist psychometric assessment and broad skills training.

Graduate careers

• Accountant
• Business Analyst
• Economist
• HR Manager
• Lecturer
• Marketing Executive
• Production Manager
• Stockbroker