Level 7
You will complete the following two 30-credit modules in Term 1 of Year 1:
Strategy and Leadership in Practice
At the end of this module, you will be able to:
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Discuss and critically evaluate the role of leadership in setting strategic direction and formulating and implementing strategic plans in organisations.
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Critically analyse the role, context and principles for strategic leadership and reflect on skills, behaviours and personal and professional development for strategic leadership practice.
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Apply a range of concepts and tools to conduct a full strategic analysis of an organisation.
Critical Issues in International Business Management
At the end of this module, you will be able to:
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Identify and critically analyse contemporary critical business management issues from a global perspective.
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Critically analyse and evaluate the impact of critical issues on business sustainability and develop appropriate responses to the challenges which the issues present.
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Apply critical and diagnostic thinking to develop creative solutions to contemporary issues in the context of the UN’s Sustainable Development Goals.
You will complete the following two 30-credit modules in Term 2 of Year 1:
Contemporary Human Resource Management
At the end of this module, you will be able to:
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Critically analyse and evaluate the role and impact of strategic human resource management on organisations, business performance and the achievement of long-term business goals and outcomes.
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Critically analyse contemporary issues and trends in people practices.
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Generate, justify and critically evaluate solutions for operational and strategic HRM issues facing contemporary organisations.
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Critically analyse and reflect on the traits, skills and behaviours of effective HR and people development practitioners and leaders.
Strategic Marketing Management
At the end of this module, you will be able to:
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Critically analyse and evaluate theoretical frameworks and processes applied in strategic marketing.
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Discuss and reflect on a wide range of factors, including strategic aims and context, changing market environments and developments in digital marketing, that impact the development and implementation of marketing strategies.
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Critically evaluate strategic marketing arguments and/or propositions and make judgments that guide the development of marketing plans and decision-making.
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Create a marketing strategy and an implementation plan for an organisation.
You will complete the following 60-credit module in Term 3 of Year 1:
Final Project
At the end of this module, you will be able to:
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Identify a complex issue within the field of business studies or practice, and formulate a sound research question, aim and objectives for a dissertation or a project of strategic benefit to an organisation.
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Synthesise and critically evaluate current research and advanced scholarship within the chosen subject area.
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Select, justify and apply an appropriate research design and associated methods.
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Process, clearly present and critically analyse and interpret data obtained through the application of outlined methodology.
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Critically examine the contribution and limitations of the undertaken study and propose recommendations in theoretical and applied terms.