COURSE IN DEPTH
Year One
In order to complete this course, you must successfully complete all the following CORE modules (totalling 120 credits).
Introduction to the Esports Ecosystem
20 credits
Managing Teams in the Esports Industry
20 credits
Principles of Marketing
20 credits
Esports Event Management
20 credits
Building Your Brand
20 credits
Finance for Managers
20 credits
Year Two
In order to complete this course, you must successfully complete all the following CORE modules (totalling 120 credits).
Big Data, Analytics and Innovation in Esports
20 credits
Live Event Experiences
20 credits
Managing Esports Venues
20 credits
Marketing Communications & Planning
20 credits
Methods in Esports Research & Project Management
20 credits
Contemporary Esports Management Issues
20 credits
Final Year
In order to complete this course, you must successfully complete all the following CORE modules (totalling 60 credits).
Marketing Strategy and Leadership
20 credits
Law and CSR in Esports
20 credits
Esports Leadership
20 credits
In order to complete this course a student must choose ONE of the following optional project routes (totalling 40 credits):
Business Advice Project (Major)
40 credits
Business Research Project (Major)
40 credits
Business Start-Up Project (Major)
40 credits
Community Advice Project (Major)
40 credits
Employability Project (Major)
40 credits
Economics Research Project (Major)
40 credits
Business Research Methodology and Practice + Business Research Project
40 credits
Business Research Methodology and Practice + Business Start-Up Project
40 credits
Business Research Methodology and Practice + Community Advice Project
40 credits
In order to complete this course a student must successfully complete at least 20 credits from the following indicative list of OPTIONAL modules.
Governance and Policy Issues in the Esports Ecosystem
20 credits
Operational and Process Improvements in Esports Venues
20 credits
Media and Broadcasting in Esports
20 credits
All core modules are guaranteed to run. Optional modules will vary from year to year and the published list is indicative only.