Universities United Kingdom Abertay University Courses PhD Marketing

PhD Marketing
at Abertay University

Dundee, United Kingdom

Tuition Fee £ 13,750
Country Rank#116
Duration36 Months
Score IELTS: 6.5

Program Overview

This is a potential research degree area, subject to the approval of the University. If you are interested in undertaking a research degree in this area, please make contact with the Dean to discuss your proposal.

Abertay’s research culture encourages areas of cross-disciplinary and inter-disciplinary working that are consubstantial to the latest evolutions of the marketing discipline.

Particularly attentive to the latest evolutions in knowledge and practice that relate to strategic and digital marketing, and consumer behaviour. For example, the phenomenon of social media influencers presents ample opportunities for research, considering that billions of consumers regularly use social media platforms. Potential topics could include determinants of social media influencer success and ways in which social media influencers affect consumer behaviour.

Member of the CIM (Chartered Institute of Marketing) network and work very closely with industry. We preserve this proximity by encouraging dialogue with industry and opportunities for our students to work on marketing problems faced by real companies.

A research degree at Abertay is excellent preparation for a career as a researcher and an academic, as well as a diverse range of professions outside of academia.

Course Content
The award of the Doctor of Philosophy demonstrates that the main focus of your work is your personal contribution to knowledge in your discipline or field, through original research or the original application of existing knowledge.
Entry Requirement
The minimum entry requirement for all our research degrees is an Upper Second Class Honours degree (or equivalent) at undergraduate level in an appropriate discipline and/or a Master’s degree. In some cases, appropriate professional or experiential learning may be considered in combination with a lower classification of Honours degree.

For candidates whose first language is not English or your undergraduate/Master’s degree was not awarded from a University from a UKVI designated English Speaking country, you are required to show evidence of one of the following qualifications:
- IELTS Academic: total 6.5 with at least 6.0 in each component.
- TOEFL-iBT (including Home Edition): total 92 with at least 20 in each component. We do not accept TOEFL “My Best Score” to meet our English language requirements.
- CAE and CPE: total 176 with at least 169 in each component.
- Trinity ISE: ISE II with distinctions in all four components.
- PTE Academic: 62 overall with at least 59 in each component.
- NECO English at B (4)
- WAEC English at B (4)
If you are not a national of a majority English speaking country, then your degree must be no more than three and a half years old at the beginning of your programme of study, unless you are using IELTS, TOEFL, Trinity ISE or PTE, in which case it must be no more than two years old.
Fees & Scholarships
The fees for Postgraduate Research Programme is £13750 annually for tuition fees. The fee's prices may get higher for International Students.

Cost Of Studying At Abertay University

Interest rates as low as 8.9% ^*

250K+

Students Assisted

800Cr+

Loan Amount Disbursed

5000+

Loans Sanctioned

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PhD Marketing at Abertay University