BA (Hons) Digital Marketing and Business Management Featured Image
  Universities  United Kingdom  Abertay University  Courses  BA (Hons) Digital Marketing and Business Management
BA (Hons) Digital Marketing and Business Management Logo

BA (Hons) Digital Marketing and Business Management
at Abertay University

Dundee, United Kingdom

  • Tuition Fee £ 14,000
  • Country Rank#116
  • Duration48 Months
  • Score IELTS: 6 TOEFL: 78

Program Overview

Develop highly-relevant marketing knowledge and skills for the digital era, including social media marketing, brand management, market research and creative design using problem-based learning. 
 

Choose this degree designed to develop your digital marketing knowledge and business skills. It’s a great way to start building your career as a professional marketer and manager.
 

We will teach you how to understand different markets, manage customer relationships and communicate your brand strategy effectively. And you’ll learn about business decision making, functions and challenges, making you a highly effective manager. 
 

From viral videos to influencers promoting their favourite products, you've seen and shared the work of digital marketers. Learn how to use data to get a deep understanding of consumers, and create engaging marketing strategies across digital platforms. At the same time, you'll learn all the different business functions, and gain an appreciation of how closely business and marketing decisions intertwine. There is a huge demand for digital marketers and social media managers, so why not become a well-qualified digital marketing specialist with core business skills, and join them?

Cost Of Studying At Abertay University

Interest rates as low as 8.9% *

250K+

Students Assisted

800Cr+

Loan Amount Disbursed

5000+

Loans Sanctioned