BA (Hons) Business Management

Sustainability, adaptability, data analytics, internationalisation and evolving management & operation strategies have become some of the key words within the business landscape in the past few years. With advancements in technology and digitisation of business, the influence of big data and emergence of innovative business models, what are the new skills and strategies that must be practiced by professionals to create and contribute towards a functioning and growing organisation?

Abertay University’s BA (Hons) Business Management offered by Westford University College as a dual certificate programme aims at tending to the market gap and creating a talent pool that is ready to excel in the current global marketplace. Putting employability at the forefront, the programme is designed, using industry insight in collaboration with leaders and experts within the field who will regularly interact with the students through module delivery, workshops, and Westford initiatives the likes of WeTalk to Industry Specialists, WeConnect and the Westford Mentorship Program.