Universities United Arab Emirates Middlesex University Dubai Courses MSc Strategic Marketing

MSc Strategic Marketing
at Middlesex University Dubai

Dubai, United Arab Emirates

Tuition Fee AED 83,100
Country Rank#24
Duration12 Months
Score IELTS: 6.5 TOEFL: 87

Program Overview

Today’s customers are more knowledgeable than ever before, demanding wider variety and better quality in products and services. Organisations are looking to marketing strategists to ensure they understand the needs of their customers, how to evolve and grow their customer base and provide the drive towards innovation that will secure them a place in new and emerging markets.

Course Content
Modules
- Strategic Marketing Decisions
- Marketing Leadership for Change
- Attracting and Retaining Customers: a CRM approach
- Practitioner Perspectives
- Consumer Psychology
Entry Requirement
- A second class honours undergraduate degree or above in any discipline awarded by a UK University or a recognised overseas institution,
- An equivalent qualification accepted by the Academic Registry of the University, oг
- A professional qualification deemed to be of an equivalent standard.
- Minimum Grade 5 in English A1 (Standard or Higher Level) in IB or a minimum of Grade 5 in English B (Higher Level)
Fees & Scholarships
International Tuition Fees:

AED 83100
Career Prospect
Graduates will be equipped to pursue a career in a range of marketing positions such as:
- Marketing Executive
- Marketing Consultant
- Marketing Analyst or Researcher
- Customer Insights Specialist
- Brand Executive
- Marketing Account Manger

Cost Of Studying At Middlesex University Dubai

Interest rates as low as 8.9% ^*

250K+

Students Assisted

800Cr+

Loan Amount Disbursed

5000+

Loans Sanctioned

Check Loan Eligibility

MSc Strategic Marketing at Middlesex University Dubai