MSc Strategic Marketing

at Middlesex University Dubai

Modules
 

• Strategic Marketing Decisions
• Marketing Leadership for Change
• Attracting and Retaining Customers: a CRM approach
• Practitioner Perspectives
• Consumer Psychology

• A second class honours undergraduate degree or above in any discipline awarded by a UK University or a recognised overseas institution,
• An equivalent qualification accepted by the Academic Registry of the University, oг
• A professional qualification deemed to be of an equivalent standard.
• Minimum Grade 5 in English A1 (Standard or Higher Level) in IB or a minimum of Grade 5 in English B (Higher Level)

International Tuition Fees:

AED 83100

Graduates will be equipped to pursue a career in a range of marketing positions such as:
 

• Marketing Executive
• Marketing Consultant
• Marketing Analyst or Researcher
• Customer Insights Specialist
• Brand Executive
• Marketing Account Manger