Digital Marketing and Analytics – MSc

at Technological University of the Shannon Midlands Midwest

Modules:
 

• Digital Marketing Strategy
• Social Media Law and Regulation
• Digital Marketing Analytics and Visualisation
• Social Media Marketing, Digital Advertising and Artificial Intelligence
• Organic & Paid Search Strategies

• A minimum 2.2 honours bachelor degree (Level 8) in a cognate discipline
  or
• A minimum 2.2 honours bachelor degree (Level 8) in a non-cognate discipline with considerable experience and/or ability, evidenced by an RPL portfolio of prior experience and learning
  or
• Equivalent Qualifications. Applicants with equivalent qualifications on the European and International frameworks will also be considered.

The cost of studying at Technological University of the Shannon: Midlands Midwest varies largely depending on the type of university and the degree chosen. More often than not, humanities, arts, and education courses are less expensive than degrees in medical, engineering, or management. Furthermore, students who choose to study at the postgraduate level typically pay higher tuition fees, which again vary depending on the programme chosen.

Most universities provide scholarships or financial aid to students in order to help them offset their tuition costs. Students should be aware that additional course fees and incidental expenses may not be included in tuition. On average, international students can expect to pay €17500 annually, to study in Technological University of the Shannon: Midlands Midwest.

This programme would be of benefit to anyone interested in an executive level career in Digital Content Management, Online Sales and Advertising Planning, Social Media and Search-driven Marketing, Pay-Per-Click and Search Engine Optimisation Campaign Management, Global Strategic Development and related areas.