Program Overview

Course Summary

The Bachelor of Business in Tourism Management provides students with the expertise and knowledge needed to become a successful manager or entrepreneur in this challenging and exciting industry. This course has a strong emphasis on the broad business, management and marketing subjects complemented with tourism specific modules. Learning is based around class delivered lectures, field trips, practical lab classes, guest speakers, and both group and individual project work.

Course Content

Semester Schedules

Stage 1 / Semester 1

Module Code	Module Title
Mandatory
TOUR6003	Tourism Principles & Product
TOUR6014	Tourism Geography
CMOD6001	Creativity Innovation&Teamwork
INFO6014	Business IT Skills

Module Code	Module Title
Group Elective 1
LANG6039	German Language & Culture
LANG7018	Working with French
LANG6005	Introduction to Spanish

Module Code	Module Title
Elective
TOUR6018	Irish Heritage, Culture & TG
FREE6001	Free Choice Module

Stage 1 / Semester 2

Module Code	Module Title
Mandatory
TOUR6004	Tourism and Travel Principles
HOSP6013	Mgmt Principles For Services
PSYC6001	Behavioural Science
ECON6004	Economics for Services

Module Code	Module Title
Group Elective 1
LANG6040	Breakthrough German
LANG7019	French Business and Culture
LANG6006	Basic Spanish

Module Code	Module Title
Elective
HOSP6009	Hospitality Service Skills
FREE6001	Free Choice Module

Stage 2 / Semester 1

Module Code	Module Title
Mandatory
TOUR6009	Financial Acc for Tour & Hosp
TOUR6015	Intro to Tourism Marketing
LEGS6010	Tourism Law
TOUR6022	Front Office Management
TOUR6021	Airline Studies and GDS

Module Code	Module Title
Elective
TOUR6013	Marketing Comm & Brand Mgt
LANG6041	German Language and Society
LANG7016	Applied French
LANG6029	Spanish Language and Society
FREE6001	Free Choice Module

Stage 2 / Semester 2

Module Code	Module Title
Mandatory
STAT6009	Statistics for Tourism
TOUR6008	Destination & Experiences Mgmt
TOUR6016	Tourism Marketing
TOUR6017	Intercultural Tourism Studies
ACCT6024	Management Acc for Tour & Hosp

Module Code	Module Title
Elective
TOUR6019	Work Based Learning in Tourism
LANG6030	Spanish Language and Culture
LANG6038	German for Business
LANG7016	Applied French
FREE6001	Free Choice Module

Stage 3 / Semester 1

Module Code	Module Title
Mandatory
TOUR7001	Tourism and the Environment
TOUR7012	Research Methods
TOUR7002	Human Resource Management
TOUR7011	Quality and Customer Relations
HOSP7004	Finance for Hosp. and Tourism

Module Code	Module Title
Elective
LANG8016	Working and Living in France
LANG6033	Working with Spanish
LANG7006	Working with German
FREE6001	Free Choice Module
TOUR7009	E-Tourism & Digital Marketing

Stage 3 / Semester 2

Module Code	Module Title
Mandatory
TOUR7003	ER &Managing People in Tourism
TOUR7004	Tourism Industry Learning
TOUR7005	Tourism Industry Learning P&E
TOUR7010	Tourism Services Marketing
TOUR7013	Tourism Events and Festivals

Module Code	Module Title
Elective
TOUR7007	Visitor Attractions Management
LANG7001	French 6
LANG7002	German Business & Culture
LANG7012	Spanish Business and Culture
FREE6001	Free Choice Module

Entry Requirement
Admission Requirements:

For admission to a programme, standard applicants must
- score the necessary CAO points and
- meet the minimum entry requirements
Leaving Certificate examination in five subjects i.e. Grade O6 or H7 in five subjects. The five subjects must include Mathematics, and either English or Irish.
Fees & Scholarships
The fees for Tourism Management (BBus) may vary from €10,000 to €25,000 anually for tuition fees. The fee's prices may get higher for international students.
Career Prospect
At Bachelor Degree Level 7

Graduates have gained the necessary qualifications to enable them to work in a fast-moving, creative and challenging industry. These include planning, promotion, marketing and development of tourism business projects along with entrepreneurial tourism opportunities.

Other opportunities for employment include airlines, airport operations, travel agencies, government and semistate organisations, sea carriers, resort representatives, coach tour operators, activity management, and in the area of local tourism development and promotions.

Potential Areas of Employment
- Tourism & heritage promotion and development
- Air, cruise, and coach based travel and management
- Visitor attractions & activity centres
- Tourism promotion & marketing
- State bodies involved in tourism
- Social media and marketing
- Marketing, communications and promotion
- Travel agencies and tour operations

Cost Of Studying At Cork Institute Technology

Interest rates as low as 8.9% ^*

250K+

Students Assisted

800Cr+

Loan Amount Disbursed

5000+

Loans Sanctioned

Check Loan Eligibility

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Tourism Management (BBus) at Cork Institute Technology

Program Overview

Cost Of Studying At Cork Institute Technology

250K+

800Cr+

5000+

Tourism Management (BBus)
at Cork Institute Technology