Bachelor of Commerce/Bachelor of Media (PR and Advertising)

at University of New South Wales

Commerce:

Integrated First Year Courses:
 

• Business Decision Making
• Evidence-Based Problem Solving
• Collaboration and Innovation in Business
• Financial Management
• Global Business Environments
• Organisational Resources
• Value Creation
• Data, Insights and Decisions

Level 1 PR and Advertising Core Courses:
 

• Media & Communication Contexts

• Public Relations and Advertising Foundations

Level 2 PR and Advertising Core Courses:
 

• Advertising: The Creative Dimensions

• Communication Strategies

• Promotional Cultures

Level 3 PR and Advertising Core Courses:
 

• Discourse and Promotion

• Brand Communications and Cultures

English language requirements:
 

• IELTS: 7.0 overall (min 6.0 in each subtest)

• TOELF iBT: 94 overall (min. 25 in writing, 23 in reading, listening and speaking)

Indicative First Year Fee:
 

• AUD$ 44,940

Potential careers:
 

• Public Relations Consultant 

• Advertising Strategist 

• Advertising Creative 

• Communications Officer 

• Community Relations Adviser 

• Corporate Affairs Executive 

• Client Account Executive 

• Customer Experience Officer

• Digital Innovation Officer

• Digital Communications Coordinator 

• Human Resource Consultant

• Marketing / Brand Manager

• Media Advocacy Consultant 

• Media / Government Relations Adviser 

• Social Media Manager