To qualify for the award of Graduate Certificate of Communication, students must successfully complete:
- 4 credit points in Communication from the units listed below plus
- Academic Integrity AAI018
- Academic Integrity (0-credit-point compulsory unit)
Students are strongly encouraged to look at specific concentrations and patterns of unit choice that develop their professional communication skills and should seek advice to create the best combination available to them to achieve their specific course objectives and learning outcomes. Students using the Graduate Certificate as a pathway into the Master of Communication are strongly advised to complete ACX701 Communication Concepts as two of their 4 credit points.
Students using the Graduate Certificate to seek entry into a specialised diploma should take all four units from a single sub-field to enable credit for those units to be granted towards the diploma.
Core Units
- Media Law and Ethics
- Digital Publishing
- Design and Digital Skills
- Designing for Web Environments
- Design Thinking and Problem Solving
- Strategic Branding and Design
- Writing with the Camera
- Television Studio Production
- Television Commercial Production
- Documentary Production Practice
- Introduction to Digital Photography
- Communication Concepts (2 credit points)
- Social Media Collaboration
- Making Sense of Communities Online
- Digital Curation
- Social Media Content Creation
- Journalism for Social Change
- Multimedia Storytelling
- Writing the News
- Global Journalism
- Investigative and Narrative Journalism
- Public Relations Campaigns
- Public Relations Writing and Tactics
- Digital Marketing
- Reputation Management: Crisis, Risk and Responsibility
- Marketing Communication
- Public Relations, Activism and Social Change
- Public Relations Theory and Practice
- Advertising Theory and Practice
