Bachelor of Commerce (Marketing)
Australian Catholic University
Program Overview
Marketers are the ultimate go-between in the business world, responsible for bringing brands and consumers together. Marketing studies can lead to working in media, publishing, PR, retail and brand management, advertising or event management.
Our Bachelor of Commerce (Marketing) has your career goals in mind. Upon graduating you'll be ready to launch straight into your career thanks to our Future Ready employability program, designed to systematically build each of the elements of your personal brand: your professional identity; experience; job-ready skills; and networks.
When you begin, our unique business foundation program, co-created with industry, assists you as you transition to university study and provides a solid foundation of business skills. From there you will focus on your specialisation in marketing.
Practical skills are important. So you’ll benefit from a range of community and industry placements during your degree. In class, you’ll take part in workshops and will learn through gamified business simulations based on real-world situations. Plus, MS EXCEL Associate and EXCEL expert certifications are wired into your studies – so you can tick Microsoft certification off your to-do list and get an edge in the job market.
Sydney, Australia
36 Months
AU$ 29,664
IELTS: 6 TOEFL: 60
Course Modules
- Professional Experience
- Money Matters
- Managing Markets
- Managing People and Organisations
- Information Technology Professional Skills and Practices
- Event Management: Planning a Successful Event
- Marketing Research
- Buyer Behaviour
- Marketing Communications: Engaging Stakeholders
- Marketing Toolkit
- Services Marketing
- Digital Marketing: The Connected Space
- Strategic Marketing and Planning
- Social Impact of Marketing
- Marketing Analytics
- Creative Branding Strategies
- Business Data Analysis
If you’re currently completing Year 12 you may be eligible for adjustment factors that can boost your rank and help you get into your desired course.
Adjustment factors may be applied to your TAC application if you study particular subjects, attend schools geographically close to our campuses or in certain regional areas, apply as an elite athlete or performer or meet certain other criteria.
An overall academic IELTS score of 6.0 (with minimum scores of 6.0 in speaking and writing, and 5.5 in listening and reading).
- Unit fee: $3708
- Average first year fee: $29664
- Estimate total cost: $88992
Course costs cover course fees only.
Graduates of the Bachelor of Commerce (Marketing) can enter the marketing profession in a range of careers including marketing officer, marketing manager, social media manager and product manager.