Kedge Bachelor Management From Kedge Business School

Program Overview

Kedge Bachelor in Management is a generalist bachelor covered by the Ministry of Higher Education and Research. This programme allows students to acquire the fundamentals of management, to live abroad for 6 months and to benefit from field experience upon graduation.

Kedge Bachelor is a three-year specialised programme. It enables students to develop a triple skill set: professional, academic and international. At the end of the course, it is possible to continue with a master's degree (80% of students do so) or to enter the professional world. Thanks to a personalised follow-up, students build a future that suits them.



  Course Duration

36 Months

  Tuition Fee



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A professionalizing curriculum

- "Learning by doing" pedagogy,
- Academic teaching staff
- Multi-purpose teaching,
- External speakers from the business world,
- 2 internships of 4 to 6 months,
- 3 years to find and build your professional project

An international career from the 2nd year onwards

- One compulsory semester abroad (internship or university exchange),
- Full-English course possible from semester 3.


On the Bordeaux, Marseille, Toulon, Bayonne, Bastia and Avignon campuses, work study periods are possible, depending on the specialities.
- Extensive field experience: easier and quicker professional integration, direct contact with the reality and challenges of companies.
- Development of organisational skills, dynamism, initiative, autonomy and greater maturity.
- Exemption from tuition fees, receipt of a monthly salary.

19 specialisations on 7 campuses

  •     Bordeaux: Banking & Finance, Management & Strategic Negotiation, Marketing (En-Fr), Supply Chain (En-Fr), Wine & Sustainability
  •     Marseille: Bank-Finance, Start up, Intrapreneurship & Business Transfer, International Transport, International Trade and Logistics, Commercial Performance Management (En-Fr), Prospective Marketing, Wine & Tourism
  •     Toulon: Digital Marketing
  •     Avignon : Commercial management
  •     Bayonne: International Business Development, Marketing & Communication
  •     Bastia : Sustainable entrepreneurship and innovation
  •     Dakar: Banking & Finance, Marketing & Events, Social & Sustainable Entrepreneurshi

Skills developed


All the fundamentals needed to run a business: economics, law, management, marketing, accounting...


Practical experience

- In company mission,
- Business game: putting managerial techniques into practice,
- Pro-Act (projects through action),
- Internships: 2 experiences in companies, including one abroad.

International focus

  • Internship or academic exchange in one of the partner universities.
  • Students also benefit from an international experience even in France thanks to the presence of international exchange and double degreee students in class.

Soft skills and leadership

Because companies need agile, constantly learning, entrepreneurial employees who are able to work in diversity and complexity, Kedge created Be-U. This unique pedagogical device for personal and professional development follows students throughout their course.

Semester 1

  • Fundamentals of accounting
  • Quantitative Methods
  • Fundamentals of Marketing
  • Principles of Economics
  • Introduction to Business Law
  • Business and Leadership 1
  • Introduction to Business English
  • Business simulation

Semester 2

  • Management accounting
  • International Trade and Global Supply Chain
  • Project Management
  • Corporate Law
  • Enterprise and Leadership 2
  • Operational Marketing
  • Business English and test preparation
  • 1st year Be-U workshop
  • LV2 in e-learning (German, Spanish, Portuguese, Italian)
  • LV3 beginner (Russian, Arabic, Portuguese, Japanese, Chinese, German, Italian, Spanish)

Semester 3

  • Financial management
  • Management accounting
  • Sales techniques
  • Business sustainability and globalisation
  • HR and team management
  • Management information systems
  • Business and leadership
  • Working or Studying Abroad (15h) / FLE
    LV2/3 E-learning 24h
  • Be-U workshop 2nd year

Semester 4

  • 6-month international internship OR 6-month academic exchange in a partner university
  • TOSA Word

Semester 5

  • COMMON COURSE (French or English on the Bordeaux and Marseille campuses)

        Business Strategy and Diagnosis
        Business Simulation
        Introduction to Applied Research
        Be-U workshop
        Certification in Artificial Intelligence & Data science
        TOEIC Preparation  
        LV2/3 E-learning
        Integration in the company


  • Bordeaux :
                Management and strategic negotiation
                Banking and finance
                Marketing (En-Fr)
                Supply Chain (En-Fr)
                Wine, Business & Sustainability
  • Marseille :
                Banking and Finance
                Start up, Intrapreneurship and transmission
                International transport, international trade and logistics
                Commercial Performance Management (En-Fr)
                Strategic Marketing
  • Toulon
                Digital marketing
  • Avignon
                Commercial management
  • Bayonne   

                    International Business Development
                    Marketing and communication of sports
                    Marketing and communication of luxury goods
                    Marketing and digital strategy

  • Bastia
                Sustainable entrepreneurship and innovation in a start-up - Entrepreneurship for learning
  • Dakar
                Banking & Finance
                Marketing & Event (En)
                Social and sustainable entrepreneurship

Semester 6

   Ongoing work-study programme

   End-of-study internship in France or abroad

   Business creation (after selection of the project)

The vast majority of our graduates choose to complete their training by continuing their studies. Those who choose to enter the professional world directly, capitalise on the professional and international experience developed during their studies:

  • Compulsory 6-month international expatriation in the 2nd year, either as an academic exchange in one of our partner universities or an internship in a company.
  • Internship or apprenticeship in 3rd year
  • Teaching through action throughout the 3 years


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